Monday, April 6, 2015

iPhone and iPad gaming is broken heres what we need to do to fix it

I was just reminiscing about the many great games Ive thoroughly enjoyed playing on iOS, which collectively have turned Apples platform into one that somehow (and surprisingly) managed to surpass the venerable Commodore 64, much-missed Dreamcast and rather wonderful Nintendo DS in my affections.


Of late, youd be forgiven for thinking that iOS has no good games at all. On reading opinion pieces online, youre probably now imagining iOS as some kind of post-apocalyptic gaming wasteland, where the slowly rotting form of Sonic the Hedgehog begs passers-by for money, before being crushed to death by the dual horrors of EAs in-app-purchase juggernaut and a tsunami of mediocrity.

This time round, Dungeon Keeper and Flappy Bird are at the forefront of everyones minds. The former is apparently EA seeing just how far it can push the concept of freemium gaming before angry gamers snap and march on EA HQ, in order to batter the companys accountants to death with obsolete (but now suddenly rather usefully heavy) original iPads.

The line of thinking was apparently this: take a much-loved classic game, add as many timers and hateful roadblocks as possible, then send out lots of press releases saying how AMAZING and FREE and AMAZING it is, carefully avoiding highlighting the broken gameplay and hateful in-app purchase system.

Flappy Bird?


And then theres Flappy Bird, a one-thumb survival game that appears to have time-travelled from the early days of the App Store when most games were rubbish. If youve not yet played Flappy Bird, the aim is to... Actually, forget about it; just dont play the game, because its awful.

And given its maker is even threatening to pull Flappy Bird from stores, you wont actually be able to play the game soon even if you wanted to.

Flappy Bird stormed the App Store as the equivalent of a novelty summer pop-chart single. Its Mr. Blobby in app form.

So what went wrong? This: Mutant Mudds. Death Ray Manta. Contre Jour. Monsters Ate My Condo. Forget Me Not. Pivvot. QatQi. Slingshot Racing. Dark Nebula 2. Super Hexagon. Beat Sneak Bandit. Mos Speedrun. Device 6. World Of Goo. Zen Bound 2. Blackbar. Stickets. Beyond Ynth. Edge. HungryMaster. Monsters Valley…

All great games, but youve probably barely heard of any of them. Thats because most - SHOCK! - require up-front payment (albeit only an amount akin to buying an 8-bit game. On cassette. In 1985), rather than pretending to be free and then throwing up roadblocks that you can skip by buying a Stupidful of Gems.

Also, many of these titles are by indies, who lack the resources of an EA, and so their amazing efforts often go unnoticed. And then Apple merrily bleats about the latest freemium tat, giving it an Editors Choice, while the cream of iOS gaming goes largely unnoticed.

Fundamentally, though, this is all YOUR fault. Yes, YOU. The iOS app ecosystem has gotten to the point where too many people want something for nothing. They expected games to be cheap, and now they expect them to be free and updated forever, because developers can apparently survive on a diet of air.
Furthermore, people are suckers when hooked, meaning theyll abruptly forget about their miserly nature and happily shovel money into a game putting up roadblocks, like a crazed gambler laughing like a maniac at a casino slot machine.

So, how to fix things. First, Apples probably not going to do anything. The company has never had a clue about gaming, and its not about to find one down the back of the sofa.

Secondly, hideous exploitative freemium titles arent going anywhere, especially when companies are making money hand over fist, bank accounts swelling as countless gamers try to eke some enjoyment from the trudgefest theyve invested so heavily in.

The only solution is to start shouting louder about genuinely great games, and recognising that paying a few quid upfront for a title beats paying nothing initially and then getting mugged shortly afterwards.

Alongside, punish the bad games by ignoring them; if a game erects arbitrary barriers because a publisher decided the best way to make money was to literally stop people playing it, then play something else. Invest in developers who care about you having a great user experience and an entertaining time, not those who merely see you as a wallet on legs.

Naturally, that all sounds a bit grass-roots, and it could amount to a drop in the ocean; but that might just be enough to stop iOS gaming sliding into a cesspit that it cannot escape from. And if you want a starting point, check out the dozens of games already mentioned on this page.

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